<?xml version="1.0" encoding="UTF-8"?><xbrli:xbrl xmlns:xbrli="http://www.xbrl.org/2003/instance" xmlns="http://www.w3.org/1999/xhtml" xmlns:dst="http://xbrl.dcca.dk/dst" xmlns:cmn="http://xbrl.dcca.dk/cmn" xmlns:sob="http://xbrl.dcca.dk/sob" xmlns:link="http://www.xbrl.org/2003/linkbase" xmlns:iso4217="http://www.xbrl.org/2003/iso4217" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ref="http://www.xbrl.org/2006/ref" xmlns:xh11d="http://www.w3.org/1999/xhtml/datatypes/" xmlns:arr="http://xbrl.dcca.dk/arr" xmlns:ixt="http://www.xbrl.org/inlineXBRL/transformation/2010-04-20" xmlns:lnk="http://www.xbrl.org/2003/linkbase" xmlns:xbrldt="http://xbrl.org/2005/xbrldt" xmlns:basis="http://xbrl.dcca.dk/Regnskab%202.0%20Basis" xmlns:ifrs="http://xbrl.iasb.org/taxonomy/2009-04-01/ifrs" xmlns:ix="http://www.xbrl.org/2008/inlineXBRL" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:mrv="http://xbrl.dcca.dk/mrv" xmlns:xl="http://www.xbrl.org/2003/XLink" xmlns:fsa="http://xbrl.dcca.dk/fsa" xmlns:xbrldi="http://xbrl.org/2006/xbrldi" xmlns:gsd="http://xbrl.dcca.dk/gsd" xmlns:xs="http://www.w3.org/2001/XMLSchema" xmlns:xlink="http://www.w3.org/1999/xlink">
   <lnk:schemaRef xlink:href="http://archprod.service.eogs.dk/taxonomy/20161001/entryDanishGAAPBalanceSheetAccountFormIncomeStatementByNatureIncludingManagementsReviewStatisticsAndTax20161001.xsd" xlink:type="simple"/>
   <xbrli:context id="c0">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:startDate>2017-01-01</xbrli:startDate>
         <xbrli:endDate>2017-12-31</xbrli:endDate>
      </xbrli:period>
   </xbrli:context>
   <xbrli:context id="c1">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:startDate>2016-04-21</xbrli:startDate>
         <xbrli:endDate>2016-12-31</xbrli:endDate>
      </xbrli:period>
   </xbrli:context>
   <xbrli:context id="c3">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:startDate>2016-04-21</xbrli:startDate>
         <xbrli:endDate>2016-12-31</xbrli:endDate>
      </xbrli:period>
      <xbrli:scenario>
         <xbrldi:explicitMember dimension="fsa:ResultDistributionDimension">fsa:TransferredToReserveForEntrepreneurialCompanyMember</xbrldi:explicitMember>
      </xbrli:scenario>
   </xbrli:context>
   <xbrli:context id="c4">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:startDate>2017-01-01</xbrli:startDate>
         <xbrli:endDate>2017-12-31</xbrli:endDate>
      </xbrli:period>
      <xbrli:scenario>
         <xbrldi:explicitMember dimension="fsa:ResultDistributionDimension">fsa:RetainedEarningsMember</xbrldi:explicitMember>
      </xbrli:scenario>
   </xbrli:context>
   <xbrli:context id="c5">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:startDate>2016-04-21</xbrli:startDate>
         <xbrli:endDate>2016-12-31</xbrli:endDate>
      </xbrli:period>
      <xbrli:scenario>
         <xbrldi:explicitMember dimension="fsa:ResultDistributionDimension">fsa:RetainedEarningsMember</xbrldi:explicitMember>
      </xbrli:scenario>
   </xbrli:context>
   <xbrli:context id="c6">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:instant>2017-12-31</xbrli:instant>
      </xbrli:period>
   </xbrli:context>
   <xbrli:context id="c7">
      <xbrli:entity>
         <xbrli:identifier scheme="http://www.dcca.dk/cvr">37630721</xbrli:identifier>
      </xbrli:entity>
      <xbrli:period>
         <xbrli:instant>2016-12-31</xbrli:instant>
      </xbrli:period>
   </xbrli:context>
   <xbrli:unit id="u0">
      <xbrli:measure>iso4217:DKK</xbrli:measure>
   </xbrli:unit>
   <gsd:InformationOnTypeOfSubmittedReport basis:version="3" contextRef="c0" xml:lang="da">Årsrapport</gsd:InformationOnTypeOfSubmittedReport>
   <gsd:DateOfGeneralMeeting contextRef="c0">2018-02-09</gsd:DateOfGeneralMeeting>
   <gsd:NameAndSurnameOfChairmanOfGeneralMeeting contextRef="c0" xml:lang="da">Thomas Lindegaard Nielsen</gsd:NameAndSurnameOfChairmanOfGeneralMeeting>
   <gsd:NameOfReportingEntity contextRef="c0" xml:lang="da">DOOZY Marketing IVS</gsd:NameOfReportingEntity>
   <gsd:AddressOfReportingEntityStreetName contextRef="c0" xml:lang="da">Elsdyrløkken</gsd:AddressOfReportingEntityStreetName>
   <gsd:AddressOfReportingEntityStreetBuildingIdentifier contextRef="c0" xml:lang="da">173</gsd:AddressOfReportingEntityStreetBuildingIdentifier>
   <gsd:AddressOfReportingEntityPostCodeIdentifier contextRef="c0" xml:lang="da">5210</gsd:AddressOfReportingEntityPostCodeIdentifier>
   <gsd:AddressOfReportingEntityDistrictName contextRef="c0" xml:lang="da">Odense NV</gsd:AddressOfReportingEntityDistrictName>
   <gsd:TelephoneNumberOfReportingEntity contextRef="c0" xml:lang="da">93949294</gsd:TelephoneNumberOfReportingEntity>
   <gsd:EmailOfReportingEntity contextRef="c0" xml:lang="da">tln@doozymarketing.dk</gsd:EmailOfReportingEntity>
   <gsd:IdentificationNumberCvrOfReportingEntity contextRef="c0" xml:lang="da">37630721</gsd:IdentificationNumberCvrOfReportingEntity>
   <gsd:ReportingPeriodStartDate contextRef="c0">2017-01-01</gsd:ReportingPeriodStartDate>
   <gsd:ReportingPeriodEndDate contextRef="c0">2017-12-31</gsd:ReportingPeriodEndDate>
   <gsd:NameOfFinancialInstitution contextRef="c0" xml:lang="da">Nordfyns Bank</gsd:NameOfFinancialInstitution>
   <gsd:AddressOfFinancialStreetName contextRef="c0" xml:lang="da">Skibhusvej</gsd:AddressOfFinancialStreetName>
   <gsd:AddressOfFinancialStreetBuildingIdentifier contextRef="c0" xml:lang="da">55</gsd:AddressOfFinancialStreetBuildingIdentifier>
   <gsd:AddressOfFinancialPostCodeIdentifier contextRef="c0" xml:lang="da">5000</gsd:AddressOfFinancialPostCodeIdentifier>
   <gsd:AddressOfFinancialDistrictName contextRef="c0" xml:lang="da">Odense C</gsd:AddressOfFinancialDistrictName>
   <gsd:AddressOfFinancialCountryIdentificationCode contextRef="c0" xml:lang="da">DK</gsd:AddressOfFinancialCountryIdentificationCode>
   <gsd:AddressOfFinancialCountry contextRef="c0" xml:lang="da">Danmark</gsd:AddressOfFinancialCountry>
   <mrv:ManagementsReview contextRef="c0" xml:lang="da">&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;strong&gt;Hovedaktiviteter&lt;/strong&gt;
&lt;br/&gt;Selskabets primære aktiviteter omfatter rådgivning om og hjælp til markedsføringsaktiviteter.&lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;br/&gt;
&lt;strong&gt;Begivenheder efter regnskabets afslutning&lt;/strong&gt;
&lt;br/&gt;Der er efter regnskabsårets afslutning ikke indtruffet begivenheder, som væsentligt vil kunne påvirke
&lt;br/&gt;selskabets finansielle stilling.&lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;br/&gt;
&lt;strong&gt;Generelt&lt;/strong&gt;
&lt;br/&gt;Ved selskabets stiftelse d. 21. april 2016 fravalgte man revisionspligt.
&lt;br/&gt;Direktionen anser fortsat betingelserne for at undlade revision det kommende regnskabsår for at være
&lt;br/&gt;opfyldte.&lt;/p&gt;</mrv:ManagementsReview>
   <fsa:InformationOnReportingClassOfEntity contextRef="c0" xml:lang="da">Årsrapporten er aflagt i overensstemmelse med årsregnskabslovens bestemmelser for Regnskabsklasse B.</fsa:InformationOnReportingClassOfEntity>
   <fsa:ClassOfReportingEntity contextRef="c0" xml:lang="da">Regnskabsklasse B</fsa:ClassOfReportingEntity>
   <fsa:DisclosureOfAccountingPolicies contextRef="c0" xml:lang="da">&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;strong&gt;Nettoomsætning&lt;/strong&gt;
&lt;br/&gt;Indtægter fra salg af varer indregnes i resultatopgørelsen, hvis indtægten kan opgøres pålideligt og forventes modtaget.
&lt;br/&gt;Nettoomsætningen måles til dagsværdien af det aftalte vederlag ekskl. moms og afgifter. Alle former for afgivne rabatter er fratrukket i nettoomsætningen.&lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt; &lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;strong&gt;Administrationsomkostninger&lt;/strong&gt;
&lt;br/&gt;I administrationsomkostninger indregnes omkostninger, der er afholdt i året til ledelse og administration af virksomheden, herunder omkostninger til det administrative personale, ledelse, kontorlokaler, erhvervsforsikringer og
&lt;br/&gt;kontoromkostninger samt afskrivninger.&lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt; &lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;
&lt;strong&gt;Skat af årets resultat&lt;/strong&gt;
&lt;br/&gt;Årets skat består af årets beregnede aktuelle selskabsskat, samt acontoskat og restskat betalt fra tidligere regnskabsår. &lt;/p&gt;</fsa:DisclosureOfAccountingPolicies>
   <fsa:Revenue contextRef="c0" decimals="0" unitRef="u0">424</fsa:Revenue>
   <fsa:Revenue contextRef="c1" decimals="0" unitRef="u0">12000</fsa:Revenue>
   <fsa:ExternalExpenses contextRef="c1" decimals="0" unitRef="u0">813</fsa:ExternalExpenses>
   <fsa:AdministrativeExpenses contextRef="c0" decimals="0" unitRef="u0">2245</fsa:AdministrativeExpenses>
   <fsa:GrossResult contextRef="c0" decimals="0" unitRef="u0">-1821</fsa:GrossResult>
   <fsa:GrossResult contextRef="c1" decimals="0" unitRef="u0">11187</fsa:GrossResult>
   <fsa:DepreciationAmortisationExpenseAndImpairmentLossesOfPropertyPlantAndEquipmentAndIntangibleAssetsRecognisedInProfitOrLoss contextRef="c1" decimals="0" unitRef="u0">6799</fsa:DepreciationAmortisationExpenseAndImpairmentLossesOfPropertyPlantAndEquipmentAndIntangibleAssetsRecognisedInProfitOrLoss>
   <fsa:ProfitLossFromOrdinaryOperatingActivities contextRef="c0" decimals="0" unitRef="u0">-1821</fsa:ProfitLossFromOrdinaryOperatingActivities>
   <fsa:ProfitLossFromOrdinaryOperatingActivities contextRef="c1" decimals="0" unitRef="u0">4388</fsa:ProfitLossFromOrdinaryOperatingActivities>
   <fsa:ProfitLossFromOrdinaryActivitiesBeforeTax contextRef="c0" decimals="0" unitRef="u0">-1821</fsa:ProfitLossFromOrdinaryActivitiesBeforeTax>
   <fsa:ProfitLossFromOrdinaryActivitiesBeforeTax contextRef="c1" decimals="0" unitRef="u0">4388</fsa:ProfitLossFromOrdinaryActivitiesBeforeTax>
   <fsa:TaxExpense contextRef="c0" decimals="0" unitRef="u0">952</fsa:TaxExpense>
   <fsa:ProfitLoss contextRef="c0" decimals="0" unitRef="u0">-2773</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c1" decimals="0" unitRef="u0">4388</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c3" decimals="0" unitRef="u0">861</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c4" decimals="0" unitRef="u0">-2773</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c5" decimals="0" unitRef="u0">3527</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c0" decimals="0" unitRef="u0">-2773</fsa:ProfitLoss>
   <fsa:ProfitLoss contextRef="c1" decimals="0" unitRef="u0">4388</fsa:ProfitLoss>
   <fsa:ShorttermTradeReceivables contextRef="c6" decimals="0" unitRef="u0">162</fsa:ShorttermTradeReceivables>
   <fsa:OtherShorttermReceivables contextRef="c6" decimals="0" unitRef="u0">9</fsa:OtherShorttermReceivables>
   <fsa:ShorttermReceivables contextRef="c6" decimals="0" unitRef="u0">171</fsa:ShorttermReceivables>
   <fsa:CashAndCashEquivalents contextRef="c6" decimals="0" unitRef="u0">1445</fsa:CashAndCashEquivalents>
   <fsa:CashAndCashEquivalents contextRef="c7" decimals="0" unitRef="u0">3149</fsa:CashAndCashEquivalents>
   <fsa:CurrentAssets contextRef="c6" decimals="0" unitRef="u0">1616</fsa:CurrentAssets>
   <fsa:CurrentAssets contextRef="c7" decimals="0" unitRef="u0">3149</fsa:CurrentAssets>
   <fsa:Assets contextRef="c6" decimals="0" unitRef="u0">1616</fsa:Assets>
   <fsa:Assets contextRef="c7" decimals="0" unitRef="u0">3149</fsa:Assets>
   <fsa:ContributedCapital contextRef="c6" decimals="0" unitRef="u0">1</fsa:ContributedCapital>
   <fsa:ContributedCapital contextRef="c7" decimals="0" unitRef="u0">1</fsa:ContributedCapital>
   <fsa:ReserveForEntrepreneurialCompany contextRef="c6" decimals="0" unitRef="u0">861</fsa:ReserveForEntrepreneurialCompany>
   <fsa:RetainedEarnings contextRef="c6" decimals="0" unitRef="u0">754</fsa:RetainedEarnings>
   <fsa:RetainedEarnings contextRef="c7" decimals="0" unitRef="u0">4388</fsa:RetainedEarnings>
   <fsa:Equity contextRef="c6" decimals="0" unitRef="u0">1616</fsa:Equity>
   <fsa:Equity contextRef="c7" decimals="0" unitRef="u0">4389</fsa:Equity>
   <fsa:OtherShorttermPayables contextRef="c7" decimals="0" unitRef="u0">-1240</fsa:OtherShorttermPayables>
   <fsa:ShorttermLiabilitiesOtherThanProvisions contextRef="c7" decimals="0" unitRef="u0">-1240</fsa:ShorttermLiabilitiesOtherThanProvisions>
   <fsa:LiabilitiesOtherThanProvisions contextRef="c7" decimals="0" unitRef="u0">-1240</fsa:LiabilitiesOtherThanProvisions>
   <fsa:LiabilitiesAndEquity contextRef="c6" decimals="0" unitRef="u0">1616</fsa:LiabilitiesAndEquity>
   <fsa:LiabilitiesAndEquity contextRef="c7" decimals="0" unitRef="u0">3149</fsa:LiabilitiesAndEquity>
   <fsa:DisclosureOfTaxExpenses contextRef="c0" xml:lang="da">&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;Skat af årets resultat udgør 952 kr., der omfatter acontoskat for regnskabsåret 2016, men som først er betalt i januar 2017.&lt;/p&gt;
&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt; &lt;/p&gt;</fsa:DisclosureOfTaxExpenses>
   <fsa:InformationOnReserveForEntrepreneurialCompany contextRef="c0" xml:lang="da">&lt;p xmlns="http://www.w3.org/1999/xhtml"&gt;Der er hensat 25 % af overskuddet fra år 2016 til en reserve for iværksætterselskab.&lt;/p&gt;</fsa:InformationOnReserveForEntrepreneurialCompany>
   <sob:TheReportingEntityAppliesTheExceptionConcerningOptingOutOfTheStatementByManagementEtc contextRef="c0" xml:lang="da">true</sob:TheReportingEntityAppliesTheExceptionConcerningOptingOutOfTheStatementByManagementEtc>
   <fsa:TheCompanyHasPresentedTheAnnualReportEtcWithReferenceToTheDanishFinancialStatementsAct78aConcerningTheExceptionForReportingClassCMediumsizeSubsidiariesWhichChoosesToPresentTheAnnualReportEtcAccordingToReportingClassB contextRef="c0" xml:lang="da">false</fsa:TheCompanyHasPresentedTheAnnualReportEtcWithReferenceToTheDanishFinancialStatementsAct78aConcerningTheExceptionForReportingClassCMediumsizeSubsidiariesWhichChoosesToPresentTheAnnualReportEtcAccordingToReportingClassB>
   <fsa:SelectedElementsFromReportingClassC contextRef="c0" xml:lang="da">false</fsa:SelectedElementsFromReportingClassC>
   <fsa:SelectedElementsFromReportingClassD contextRef="c0" xml:lang="da">false</fsa:SelectedElementsFromReportingClassD>
   <fsa:AccountingPoliciesAreUnchangedFromPreviousPeriod contextRef="c0" xml:lang="da">true</fsa:AccountingPoliciesAreUnchangedFromPreviousPeriod>
   <gsd:PrecedingReportingPeriodStartDate contextRef="c0">2016-04-21</gsd:PrecedingReportingPeriodStartDate>
   <gsd:PredingReportingPeriodEndDate contextRef="c0">2016-12-31</gsd:PredingReportingPeriodEndDate>
   <cmn:TypeOfAuditorAssistance contextRef="c0" xml:lang="da">Ingen bistand</cmn:TypeOfAuditorAssistance>
   <gsd:NameOfSubmittingEnterprise contextRef="c0" xml:lang="da">Thomas Lindegaard Nielsen</gsd:NameOfSubmittingEnterprise>
   <gsd:AddressOfSubmittingEnterpriseStreetAndNumber contextRef="c0" xml:lang="da">Elsdyrløkken 173</gsd:AddressOfSubmittingEnterpriseStreetAndNumber>
   <gsd:AddressOfSubmittingEnterprisePostcodeAndTown contextRef="c0" xml:lang="da">5210 Odense NV</gsd:AddressOfSubmittingEnterprisePostcodeAndTown>
</xbrli:xbrl>